What to Include in Your June Marketing Calendar
- Rea Weeks
- 6 days ago
- 3 min read
Your guide to staying visible, strategic, and stress-free this month!
June is here, and it brings all the good things: warmer weather, longer days, and fresh opportunities to connect with your audience. But if you’re like many creatives, you might find that summer can throw off your usual content rhythm.
That’s why creating a June marketing calendar is such a game-changer. With just a little planning, you can show up consistently without the overwhelm—and even have time to enjoy a popsicle or two. 🍦
In this post, I’ll walk you through exactly what to include in your June marketing calendar, including key dates, seasonal trends, and content ideas designed to help you grow your audience and boost your sales.
📅 1. Highlight Key June Holidays & Seasonal Moments
Start by marking down important dates, because they give you built-in content themes your audience is already thinking about.
Important June Dates:
June 8 – National Best Friends Day
June 14 – Flag Day (U.S.)
June 16 – Father’s Day (U.S.)
June 20 – First Day of Summer
June 21 – National Selfie Day
June 30 – Mid-Year Check-In or “Halfway to Christmas”
✨ Marketing Tip: Choose 2–3 dates to build themed content, product promos, or social media posts around.
🛍️ 2. Plan a Simple Promotion or Sale
June is a great time to run a seasonal sale or product refresh—especially before the summer slowdown kicks in.
Promo Ideas:
BOGO on digital products
“Summer Starter Kit” bundles
Flash sale during the first week of summer
Father’s Day gift guide or printable coupons
“Halfway to Christmas” mid-year sale
✨ Etsy Tip: Use Canva to create eye-catching banners and pins for your promo. Schedule them to go live a few days in advance to build anticipation.
📣 3. Create a Weekly Content Rhythm
Consistency doesn’t mean you have to post daily. Create a simple weekly rhythm with space to promote, inspire, and connect.
Sample Weekly Breakdown:
Monday: Motivational or goal-oriented post
Tuesday: Product spotlight or behind-the-scenes
Wednesday: Free tip or tutorial
Thursday: Throwback or customer story
Friday: New listing, promo, or shop update
Weekend: Light, lifestyle, or engagement post
✨ Time-Saving Tip: Design all your posts in Canva at once and schedule using Canva’s built-in content planner or Meta Business Suite.
📌 4. Add Pinterest & Blog Content
June is an ideal time to publish fresh content on Pinterest and your blog, since summer searches are peaking!
Blog & Pin Ideas for June:
“10 Summer Printable Ideas for Kids”
“How to Create a Vacation Journal in Canva”
“Summer Bucket List Using Scrapbook Paper”
“Top Digital Product Trends for Summer 2025”
“How to Use Scarcity to Boost June Sales”
✨ Bonus Tip: Pin consistently throughout the month using fresh summer-themed templates and optimized keywords.
🗂️ 5. Include Email & Freebie Content
Even if you only have a small list (remember—1 subscriber is still someone showing up for you), sending 1–2 emails in June keeps your audience warm and engaged.
June Email Ideas:
“Here’s What’s New This Month!”
“Summer Sale Sneak Peek”
“A Free Printable Just for You”
“Mid-Year Reflection & Reset Journal”
✨ Engagement Tip: Link to a blog post or Canva freebie to drive traffic back to your site!
🧠 6. Don’t Forget Mid-Year Planning
June is the halfway point of the year, so it’s a great time to check in on goals, product plans, and creative direction.
Use this time to:
Review what’s working
Revisit your shop or blog goals
Plan Q3 product launches or holiday prep
✨ Use Canva: Create a simple mid-year goal tracker, vision board, or business reflection worksheet to keep you focused—and share a version with your audience!
🗓️ Bonus: Free June Marketing Calendar Template
Want a done-for-you Canva calendar you can customize and fill in?
Includes:
Weekly content layout
Important dates
Promo planner
Blog + Pinterest checklist
Print it, edit in Canva, or use it digitally—whatever fits your workflow best!
🌞 Final Thoughts
Your June marketing calendar doesn’t have to be packed—it just needs to be purposeful. Whether you're running a shop, writing a blog, or growing your community, having a plan helps you stay visible and aligned with your goals (without burning out in the summer heat).
So take a deep breath, open your planner, and start mapping out a month that feels light, fun, and totally doable.
💬 What’s one thing you're promoting or creating in June?
Share in the comments—I’d love to cheer you on!
And don’t forget to grab your free Canva calendar template to make your June planning even easier. You’ve got this! 💛
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