How to Create a Consistent Brand Look Using Canva’s Brand Kit
- Rea Weeks
- Jul 22, 2025
- 3 min read
Ever find yourself tweaking fonts and colors every single time you design something?One day your pink is blush… the next it’s bubblegum.Your logo’s on the left… then it’s centered… then it disappears entirely. 😅
Friend, if your brand look feels all over the place—it’s time to meet your new best friend: Canva’s Brand Kit.
Whether you’re a small business owner, content creator, or just starting out with your Etsy shop or blog, having a consistent brand look makes a huge difference. It builds trust, boosts recognition, and honestly? It makes content creation so much easier (and more fun!).
Today, I’m showing you how to use Canva’s Brand Kit to give your brand that polished, put-together feel—without needing a degree in graphic design.
Let’s make your brand shine! ✨
🎨 Why Brand Consistency Matters
Here’s the thing: your brand is more than just your logo. It’s how you make people feel when they interact with your work—whether that’s on social media, Etsy, your blog, or in an email.
When your colors, fonts, and imagery stay consistent, you build a brand that feels intentional and trustworthy. People start to recognize your style at a glance.
That kind of visual identity is what turns a casual browser into a loyal follower (and buyer!).
🧰 What is Canva’s Brand Kit?
The Brand Kit is a feature inside Canva (available with a Canva Pro subscription) that allows you to save all your brand elements in one place:
Your brand colors 🎨
Your fonts ✍️
Your logos 🖼
Even brand imagery or taglines!
Once your brand kit is set up, Canva will automatically pull these elements into your designs. That means no more guessing hex codes or digging around for the right logo version every time.
Trust me—it’s a total game-changer.
🛠 How to Set Up Your Brand Kit in Canva (Step-by-Step)
Let’s walk through it together!
Step 1: Choose Your Brand Colors
Pick 3–5 core colors that reflect your vibe. You can always add accent tones, but your main palette should feel cohesive.
💡 Need help picking a palette? Try using your favorite scrapbook paper pack as inspiration!
Step 2: Choose Your Brand Fonts
Canva lets you set a heading, subheading, and body font. Try to stick to 2–3 fonts that complement each other and match your style.
Examples:
Modern & Minimal? Try Montserrat + Lora
Playful & Creative? Try Pacifico + Raleway
Vintage Scrapbook Style? Try Special Elite + Libre Baskerville
Step 3: Upload Your Logo(s)
Upload your primary logo, alternate logo, and any watermark versions you use. Canva will keep them handy in the “Logos” section so you can drop them into any design in seconds.
Step 4: Start Creating with Confidence!
Once your Brand Kit is set, Canva will auto-suggest your brand fonts and colors every time you design something new. It’s like having a personal assistant keeping your aesthetic on point. 💁♀️
✨ Bonus Tip: Use Brand Templates
Canva Pro also lets you create and save brand templates. These are pre-designed layouts using your brand kit—perfect for Instagram posts, Pinterest pins, email graphics, and more.
Think of them as plug-and-play designs that keep your feed gorgeous and on-brand.
💛 Real Talk: You Deserve a Brand That Feels Like You
Your brand should feel like home—not like something you’re constantly trying to hold together with duct tape and a prayer. 😅
With Canva’s Brand Kit, you’ll spend less time designing from scratch and more time doing what you love—creating, connecting, and growing your business.
🛍 Need Help Getting Started?
I’ve designed tons of helpful tools for creatives just like you! From Canva templates to printable kits, my shop is filled with goodies that will make branding and creating feel fun and doable.
You’ll find templates, scrapbooking paper, journaling pages, and more—all made with love (and loads of font magic 😉).
💌 Join My Mailing List for More Tips & Freebies!
Want more Canva tips, design tricks, and exclusive tools for creative entrepreneurs?
Sign up for my email list and you’ll get:
Canva tutorials & inspiration
First access to new product launches
Printable freebies & resources
Creative encouragement to keep you going
Let’s build your brand together!
💛 Final Thoughts
Your brand is worth showing up for—and you are more than capable of making it shine.
Rea 🌻Creator of A Rea of Treasures
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